Collection: Kridha

Kridha
  • Live It Up
  • It Is A New World
  • You Are Probably Shopping The Next Best Thing
  • What is Kridha?
  • Live It Up
  • It Is A New World
  • You Are Probably Shopping The Next Best Thing
  • What is Kridha?
  • Live It Up
  • It Is A New World
  • You Are Probably Shopping The Next Best Thing
  • What is Kridha?

What is Kridha?

Kridha is a premium plant-based skincare brand that brings the love of home into everyday self-care—rooted in tradition, rich in emotion, and inspired by generational rituals.

How did the journey begin?

Kridha was born from a deeply personal story of love and tradition. Founder Manila Jindall drew inspiration from age-old beauty remedies passed down by her mother and mother-in-law—like turmeric for pimples or ghee for chapped lips. As friends and family began trusting her homemade recipes, she realized it was more than a passion. With her daughters’ encouragement, she turned her nurturing rituals into a brand—Kridha, created to share the same care she gave her own family, hamare bache ko kisi ki nazar na lage.

Ice Breakers

Kridha started in a home kitchen, where Manila Jindall blended time-tested remedies passed down by her mother and mother-in-law. Encouraged by her daughters, she transformed her personal passion into a brand built on care, trust, and tradition—hamare bache ko kisi ki nazar na lage.
Let’s clarify this: Kridha doesn’t claim to be “chemical-free” because technically everything around us, including water, is made of chemicals. What we mean is that Kridha avoids harsh or harmful synthetic chemicals like parabens, sulfates, artificial fragrances, and mineral oils that can irritate the skin or damage it in the long run. So rather than using the term “chemical-free” (which is misleading), we say that Kridha is free from harmful additives and designed to be gentle, clean, and kind to your skin.

Vouched for by Sthani

Kridha

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